Buddhism is a religion which teaches the way to end the suffering. Therefore, it has an unchanged method to attain nibbana. The cessation of desire, leads to nibbana. Consumerism is the exact opposite. It is based on the idea that material well-being is the highest goal. Ex: Positive thinking and law of attraction
Selling statues and Buddhist elements for commercial purposes could be justified, but commercializing meditation techniques and practice instructions cannot.
Using meditation techniques for purposes like relieving chronic pain, reducing stress, etc is valuable. However, with the successful results of the meditation practices, the listeners tend to study insights of Buddhism. These people become victims of so called teachers who deliver false information and instructions making their ultimate goals unreachable.
The commodified, commercialised versions of mindfulness is known as McMindfulness.
Mindfulness has become a fashionable and marketable commodity where it lacks an ethical and moral framework.
In addition, selling books (Original versions of old books for a higher price) is also questionable.
Your ideas about the commodification of Buddhism??