Looking at the Google Analytics data, here is some basic information. The time period is from 1 Dec 2018 to 30 Nov 2019.
One should be cautious as the data doesn’t always mean what it seems to mean. And some metrics are dodgy at best. For example time on page is notoriously useless. Also, I wouldn’t put complete confidence in the geo measurements as I think they come from server location more than actual user location.
I’m happy to see organic search is so high.
The following is the breakdown of the red slice above.
- The first column is for USERS, not page views. This is interesting when you compare the first column, users, with the third column, sessions. Even though the discourse referrals is only 3k users, it represents 26k sessions. This shouldn’t be surprising.
- Likewise, it’s not surprising that most FB users were new, and that they don’t have much more than a single session each. This could indicate that when a new user comes to the site, they don’t really know how to stay on the site. On the other hand, if they got there because of a specific page, they may not have much interest to explore further. But it could mean that the wealth of material on the site is not apparent. Perhaps having a gently triggered popup for first time visitors to explain the site might increase their exploration.
- the m. in the Facebook and Wikipedia url’s indicate mobile. The l. in the FB link indicates that they were referred through a link.
Again, this is Users for 1 Dec 2018 to 30 Nov 2019
For just November, the period given by Bhante in the OP, this is what GA has:
Back to the one-year data, here it is by city:
Since Sri Lanka has the highest city, I decided to look at pages for Sri Lanka:
This isn’t really surprising since I believe there is a complete Sinhala translation on the site. BTW, GA does detect the suburbs around Colombo as distinct places, so this really is about Colombo.
Again, this is one-year data:
Not at all surprising that MN 10 and 118 are in the top 15. I’m surprised that DN 1 is. Could it be that so many people believe in starting from the top? I hope not.
It’s interesting that /offline is so popular. It’s a good reminder that the most serious users probably aren’t included in these stats.
One obvious outlier is DN 30, Lakkhana Sutta, in Indonesian language. It’s consistent through the year, with a small spike…
I’m by no means an expert at GA, but if anyone had questions I would try and figure them out. I can also post spreadsheets of larger data sets.